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Module 8: Discussion 8 - Social Media and Business Crises
Post a minimum 250-word response to the following questions. Be sure to use in-text citations and a reference list to support your response.

Read the Case Study Was the Firing of Curt Schilling for His Social Media Post Fair? (p. 543 of the textbook)

How should ESPN have resolved this situation? Why? What was the impact of the way it was handled? What are the “lessons learned” from this incident?

When you reply to your classmates' posts, be sure to focus on the arguments that are given. Do you agree or disagree, and why? Are there good reasons? Could the examples be clearer? Can you add your own example? Do you have a counter example?

You must first post your answer(s) before you can see the other students’ posts. Submit your initial post(s) early in the module.

Tag:Social media marketing, weekly discussion posts

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